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Love Ain't Science

The lamestream media told you:

"USA Today -- New brain scans of people who say they are still in love after decades of marriage are similar to scans of those who have just fallen in love, leading researchers to conclude that long-term relationships can be just as passionate and romantic as new love. 'We're confident it's real,' says psychologist Arthur Aron of the State University of New York-Stony Brook, one of the researchers involved in the study. 'That's what the brain scans are telling us. People can't fake that.'"

The Uninvited Ombudsman notes however that:

Of all the unmitigated nonsense passing for science today, a study of how long love lasts sets a new low, since science can't even prove love exists at all. "Many things are outside what science can do, like 'measuring' politics or guaranteeing tomorrow, and proving or measuring love is at the top of the list," said a knowledgeable non-scientist on condition of anonymity.

How the "scientists" got approval to conduct such a study and who approved it was not revealed, and it is not known if they obtained federal or other public money to squander on their quack-like observations. The alleged sages studied ten women and seven men to draw their highly publicized conclusion. "Any publicist capable of getting such minor tripe into USA Today must be one hot mouthpiece," according to leading experts.

Columbia Journalism Review noted on 11/14/08 that science reporting "is more and more the direct product of PR shops." Polished spoon-fed "news" has "become a powerful subversive tool eroding the chance that reporters will craft their own stories." It seems most labs now have sophisticated flacks to do reporters' jobs, infused with spin that gets into Reuters, AP, networks and the other usual suspects, who could not be reached for comment.

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About the Author

  • Freelance writer Alan Korwin is a founder and past president of the Arizona Book Publishing Association. With his wife Cheryl he operates Bloomfield Press, the largest producer and distributor of gun-law books in the country. Here writing as "The Uninvited Ombudsman," Alan covers the day's stories as they ought to read. Read more.

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